In the wake of 2016âs ever-escalating blockchain hype, 2017 has given way to sometimes dire predictions about the industryâs prospects ahead.
Deloitte principal Eric Piscini, for example, has gone so far as to label 2017 the blockchain industryâs âmake-or-break yearâ, arguing that unless the financial services industry can demonstrate âreal-world implementationsâ, the technology risks succumbing to âboardroom fatigueâ. And heâs not alone in positioning this as the narrative for the year.
But, is this prognosis too dire? And just how patient can organizations, governments and consultants afford to be?
The consensus opinion among those interviewed by CoinDesk is that the technology is simply too new to pronounce this year â or even the next few years â as âdo-or-dieâ times for blockchain adoption in major industries.
Nicola Morris, senior vice president of corporate development at payment solutions provider WEX Inc, for instance, is in the early stages of work with the technology, but said she doesnât feel any particular rush.
âI wouldnât say we are behind or that the industry is necessarily behind. I think we are all at various stages of the proof-of-concept stage,â Morris said. âWe feel very good about what weâre doing this year.â
Yet, others say the pace of the industryâs development is accelerating.
Scott Manuel, head of product management at Thomson Reuters, said he expects âsomeâ of the investments in blockchain the past two years may well turn into âreal revenue-generating productsâ in 2017, but he said more work is likely ahead.
Manuel told CoinDesk:
âWe still have three-to-five years of real, hard education and investigative work before you can say this is or isnât going to go anywhere. I think thereâs a lot of time here.â
Indeed, âin fluxâ may be the right way to describe it.
Several interviewees noted the difference between âpureâ blockchain and the emerging variations of the technology, often termed âdistributed ledgersâ, that do not batch transactions as a means to mediate between untrusted entities.
âOne of the conclusions that companies that have already invested in blockchain strategies are beginning to come to is that pure blockchain has limitations,â said Mercedes Tunstall, a partner in the public policy practice at the Washington, DC, law firm Pillsbury Winthrop Shaw Pittman LLP.
As a result, she said, âThere is a bit of a sense that maybe [blockchain] isnât going to bear all of the promise that has been talked about.â
Tunstall continued:
âWhen people who have invested in this are coming to that conclusion, then other companies start to think that maybe this isnât a direction to go.â
However, distributed ledger technology, which uses a modified version of blockchain, or a blockchain as part of a larger architecture, may have more promise for some applications, particularly in payments.
âI think thatâs something that even companies that have invested in pure blockchain are looking at as something that can be more flexible and more secure, so they may be moving forward along those lines,â Tunstall said.
Still others say blockchainâs biggest business impact in 2017 may be creating a market for other, ancillary solutions.
Tom Gonser, a partner at Seven Peaks Ventures and the founder of DocuSign, where he earned the nickname, âthe father of electronic signaturesâ, is someone who falls into this category of thinking.
âCompanies should be evaluating the business value versus the technical possibilities of blockchain implementations. In many cases, the business value can still be achieved by other non-blockchain means,â he said.
He continued:
âI expect the conversation between the âpuristâ view of âtrustlessâ distributed ledgers and cryptocurrencies and the more business-focused discussion about the need for distributed transaction processing will continue for some time.â
For now, Gonser says bluntly, âblockchain technology is still in the hype phaseâ. And for companies outside the financial services sphere, he believes âthere is plenty of time before they must weigh inâ.
All in all, most interviewees expressed the sentiment that time is on the side of incumbents, but that developments are ongoing.
âI think the real question is whether progress is being made, and that answer is unequivocally yes,â said Angus Champion de Crespigny, blockchain and distributed infrastructure strategy leader at EY.Â
Even Deloitteâs Piscini agrees about that, though he said financial services remains an industry that should strongly consider action.
âOutside of financial services, the level of awareness and understanding of the blockchain potential is generally lower,â he said.
Andy Singleton, the CEO and founder of Maxos, a Boston-based team of IT professionals that helps larger companies unlock new advantages, perhaps summed up the collective mindset when he stated that blockchain is not yet considered âa stable foundation for applicationsâ.
He concluded:
âUsers can afford to wait until 2018.â
Hard or easy image via Shutterstock