A series of non-fungible tokens (NFTs) marking the release of âSpace Jam: A New Legacyâ are to be launched on new social platform Niftys.com in partnership with Warner Bros.
The collection features LeBron James and eight Looney Tunes characters from the âSpace Jamâ sequel ahead of its theatrical release on July 16.
Niftys.com has been launched by Niftyâs Inc. with the aim of bringing digital collectibles to a wider audience. It has backing of $10 million in seed funding. Coinbase Ventures, Topps and NBA Top Shot developer Dapper Labs are among the investors.
Along with the recent introduction of Major League Baseballâs NFT platform, the Niftyâs âSpace Jamâ collection demonstrates the attempt to capitalize on the recent boom in making NFTs more accessible to mainstream audiences.
